A GTM change can go live without your review and approval.
Test before updates go live - and block those that fail your tests
Tagmaps prevents your colleagues from publishing directly from GTM, ensuring your privacy checks run first.
Tagmaps for Privacy & Compliance teams
Your website is the most public part of your privacy program. Tagmaps lets you control what's really happening on your site.
Where privacy teams lose control
Most privacy gaps are not policy problems, but enforcement problems. Colleagues and agencies push changes to your sites, accidentally introducing violations - leaving your team to find and fix it after the fact.
A CMP is deployed, but you can't prove it works.
Test consent and GPC behavior
Tagmaps loads your sites and simulates a user giving/withdrawing/ignoring consent and verifies how your sites react.
Your inventory of tags, cookies, and 3rd-parties is already out of date.
Automatically build and maintain a live tag and vendor inventory
Tagmaps scans your sites periodically to identify, document, and store every everything loading on your sites.
Reviews and tests are out of sync with website updates.
Run scans and tests when updates are made AND on a schedule
Tagmaps kicks off tests whenever your team updates GTM, and on a schedule. That way, you'll always have current and in sync test results.
Privacy & Compliance team FAQs
Do we need engineering or developers to install Tagmaps?
No. Adding your sites just requires copy & paste, and integrating with Google Tag Manager is automated by Tagmaps.
Can we export results and evidence?
Yes. All results export to PDF and Excel so you can keep offline records, share with colleagues, or provide to a regulator.
Does Tagmaps replace our consent management platform?
No. Tagmaps works alongside your CMP to test what is actually loading on your site, and whether your CMP is implemented correctly.